THE HONEYMOON PERIOD IS OVER: A DISCOURSE ANALYTICAL STUDY OF THE GFA PRESIDENT’S MEETING WITH THE GHANA BLACK STARS
DOI:
https://doi.org/10.29121/ShodhVichar.v2.i1.2026.75Keywords:
Communicative Functions, Analytical Study, LeadershipAbstract
The speech of a leader is of great importance during challenging times. Therefore, beyond mere words, the effectiveness of a leader’s address creates good grounds to inspire. This study conducts a discourse analysis of the speech delivered by the President of the Ghana Football Association (GFA) during a meeting with the Ghana Black Stars team. By employing a content analysis approach, the study identifies six essential communicative functions: constructing a shared identity as Ghanaians, invoking the spirit of patriotism, expressing disappointment, making reference to history, issuing a call to serve, and instilling confidence and hope. The findings have implications for understanding discourse and leadership rhetoric, concluding with a recommendation for future research.
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